| Yerevan Brandy Company
ArArAt has preserved the traditions of the legendary brandy manufacturing since 1887 when a merchant named Nerses Tairyan built the first wine and brandy factory in Yerevan. In 1899 the company was acquired by a Russian industrial company “Shustov and Sons”. At the beginning of the 20th century the company “Shustov and Sons” acquired the status of Armenian brandy supplier to the court of His Imperial Majesty Nicholas II.
The products of the company were awarded numerous medals at various international exhibitions. In 1902, Mkrtich Musinyants crafted the first Armenian vintage brandy Fine-Champagne Select (Otborny) and presented it in France - motherland of the cognac. Armenian brandy won the recognition of French masters which was evidence of the highest quality, a sign of leadership and innovative approach to making beverages. In 1907 Mkrtich Musinyants is awarded the diploma of cooperation during Bordeaux International Exhibition and Tasting.
During the nationalization of all wine and brandy factories in 1920, the Yerevan Factory was the first to be nationalized by the state.
In 1953 it was renamed to Yerevan Brandy Company and transferred into a new monumental building. This plant, outfitted with the latest state-of-the-art equipment, produces the legendary Armenian Ararat brandies to this day.
In 1998, Yerevan Brandy Company became part of Pernod Ricard Group, the world’s leader in premium wines and spirits. Thanks to the cooperation with the international group the legendary Ararat brand not only preserved its traditions, but also received new opportunities for development and innovations, as well as strengthened its positions in the international arena.
The undisputed status and overall brand recognition have contributed to a bold idea of revitalizing the packaging for the whole Ararat range. Following the modern interpretation of classical forms, Ararat is embodied by the new, bright and contemporary image. These changes in the life of the brand eloquently illustrate its status as the unchallenged leader in the premium brandies category. The stylish design: new label, new brand symbol, new corks, a spectacular glass bottom, and the distinct tactile ornaments emphasize the prestige and high positioning of the Ararat brandies.
The new packaging looks luxurious, better reflects the specifics of the spirit, reinforces the perception of Ararat as an authentic Armenian brandy and conveys the rich history of the brand that nonetheless remains a modern product, opening up entirely new opportunities for the premium and super premium market segments.
The Ararat brandies from the Yerevan Brandy Company are legendary, embodying Armenia, its cultural and historical heritage. This product has been an inalienable attribute of life for many generations. And today it’s on the most famous and successful brand in Armenia as well as worldwide. Ararat has been preserving the traditions of brandy production since 1887. Only local varieties of grape with special properties are used in the production an authentic Armenian brandy, based on the unique microclimate of the Ararat Valley. The method of double distillation preserves the flavor and aroma of grapes, and transfers them into the brandy spirits. The ageing of the brandies is done exclusively in oak barrels, and in 2002 the factory rebuilt its own cooperage industry in accordance with classic technology and using only Armenian varieties of oak. During the ageing process the spirit is enriched with natural flavors of dried fruits, spices, chocolate and vanilla. Each of the 7 brandies included in the ArArAt line: 3 stars, 5 stars, Ani, Otborny, Akhtamar, Vaspurakan, and Nairi, has its own unique taste.
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In 2011, Yerevan Brandy Company launched the Ararat Exclusive collection uniting the most exquisite and unique brandies in the Ararat range: Armenia and Dvin.
COLLECTION «YEREVAN BRANDY COMPANY»
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COGNAC «3 STARS»
Aged: 3 years
Alc. by vol. – 40%
Amber color with a touch of gold. A lively, spicy, somewhat metallic flavor with fruit and flower overtones, emphasized by touches of fresh butter and oak. Strong and intense taste, slightly piquant at the onset. Refined sweetness is replaced by light dryness at the very end.
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COGNAC «ANI»
Aged: 6 years
Alc. by vol. – 40%
Amber color with a spark of chocolate. Bright, spicy and fresh aroma. Light overtones of orange and vanilla with a touch of almond in the bouquet. Intense and long-lasting taste. Clearly expressed sweetness makes it more rounded. Transition to the shades of lemon and dried fig, slightly acidic aftertaste.
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COGNAC «OTBORNY»
Aged: 7 years
Alc. by vol. – 40%
Rich gold and amber color. Lively and fresh fruit aroma. Slight sourness in the bouquet is enhanced by undertones of orange peel and oak bark. Intense, long-lasting full taste. Fruit features are counter-balanced by undertones of lemon, caramel and dried fig. The final note contains a tinge of bitter almond.
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COGNAC «AKHTAMAR»
Aged: 10 years
Alc. by vol. – 40%
Beautiful amber color with a touch of copper. Lively and elegant aroma. Beeswax, hazelnut and oak bark with traces of vanilla and dried plum dominate the bouquet. Rounded, hidden, sweetish taste unfolds gradually offering you a temptingly long aftertaste. Light dryness in the end is counter-balanced by shades of cinnamon.
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COGNAC «VASPURAKAN»
Aged: 15 years
Alc. by vol. – 40%
Intense amber color with a tinge of “old gold”. Bright, elegant and complex aroma with shades of spices, oak bark and dried fruit. At the end one can feel tinges of balm. Rich, complex, complete, astonishingly mild and rounded taste. Light sharpness at the end is smoothed by clearly expressed sweet notes. Long and noble aftertaste.
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COGNAC «NAIRI»
Aged: 20 years
Alc. by vol. – 40%
Beautiful deep dark amber color. Pleasing glow and spotless transparency. Harmonious, silky, complex and refined texture. Balsamic fragrance and transition to cedar tones. Rich and complex taste with a pleasant long-lasting aftertaste. Refined combination of fried bread and cloves is counterbalanced by tinges of cinnamon and honey.
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